Marketing Associate

About the Role:

Your job as a Marketing Associate is to support the Marketing team in maintaining, optimizing, and implementing a set of marketing strategies along with ensuring high data quality & accessibility. You will also be responsible for assisting the Marketing team in analysis, planning and strategy.

Key Responsibilities:

• Manage our Marketing material distribution to help the team execute, track, and optimize on a wide range of marketing campaigns, including blogs, campaigns, webinars, advertising, and events.
• Build, test, deploy, and optimize processes across all stages of the marketing funnel.
• Automate and improve data quality and data management initiatives, including segmentation, & list management.
• Support the marketing team on product launches and field marketing initiatives.
• Partner with the Sales Development team on building and managing Target Account Lists for their Outbound activities.
• Be on the lookout for the best tools and platforms in the market which would help the company in streamlining their Sales and Marketing processes.

What will make you stand out:

• 2+ years of experience as a Marketing Operations/Associate or a similar role
• A good understanding of the crypto space
• Experience with reporting and analytics
• Ability to work independently in a fast paced environment
• A solid understanding of CRM and Marketing automation platforms
• Experience working in a fast paced Startup environment

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