Brand Content Manager

🖌 Our Marketing Team

No one is more creative and data-driven than this team - they have the best of both worlds!

The Marketing Team’s main mission is to get our product into the hearts of millions of users around the world.

The Growth Team builds innovative ideas to conquer markets, attract, and retain users.

The Brand Team strives to create Joko’s vision for the long term and builds a connection with all its users.

The B2B Marketing Team positions Joko as the top partner to have in our space and aims to build the most desired employer brand possible.

Led by Isa, our CMO, they are constantly innovating to take our business to new heights.

🎯 What You Will Do

The Brand Content Manager plays a pivotal role in our team, orchestrating the seamless creation and delivery of brand content across multiple channels, including email, push notifications, and social media ads. This role requires someone adept at managing multiple requests, coordinating between departments, and ensuring that the creative team has clear, actionable directives.

Key Responsibilities:

1. Request Management:

   • Prioritise, organise, and track incoming content requests from various departments, ensuring clarity of requirements.

   • Set realistic timelines for content creation, factoring in the creative team’s capacity and the urgency of the request.

   • Keep stakeholders informed about the status of their requests, manage expectations, and address any concerns promptly.

2. Coordination with Creative Team:

   • Translate requests into clear briefs for the creative team, ensuring they have all the necessary details to produce high-quality content.

   • Facilitate open communication between requesters and the creative team, resolving any misunderstandings or clarifying queries.

   • Review content drafts and revisions, providing constructive feedback and ensuring alignment with brand guidelines and requester needs.

3. Content Distribution and Tracking:

   • Oversee the distribution of final content assets to relevant channels, ensuring timely and accurate deployment.

   • Maintain a centralized repository of created content for easy access and reference.

   • Monitor the performance of content pieces and provide insights for continuous improvement.

4. Inter-departmental Collaboration:

   • Foster strong relationships with both requesters and the creative team, promoting a culture of open communication and collaboration.

   • Coordinate with Marketing, Sales, Growth, and other departments to understand upcoming content needs and ensure the creative team is prepared to meet them.

   • Regularly gather feedback from both ends to refine and improve the content request and creation process.

The Brand Content Manager ensures the smooth flow of content from ideation to delivery, bridging the gap between creative minds and business objectives, and ensuring that the brand’s voice remains consistent and impactful across all channels.